crown.com

Crown Equipment designs and manufactures lift trucks and other material handling equipment, serving the warehousing, distribution, logistics and manufacturing sectors. Founded in 1945 as a one-room operation in rural Ohio and still headquartered in New Bremen, the company is family-owned and led by the fourth generation of the Dicke family. It operates 24 manufacturing facilities and more than 500 retail locations, serving customers in 84 countries.

The product range spans hand pallet trucks, electric and internal combustion lift trucks and high-lifting turret trucks for narrow-aisle and high-density warehouse applications. Crown places a heavy emphasis on vertical integration: up to 85% of lift truck components, including motors, drive units and electronic modules, are designed and manufactured in-house. Its engineering work covers electric and internal combustion truck design, electronic module development and human-centred industrial design aimed at operator productivity, comfort and safety.

Beyond the equipment itself, Crown builds technology for fleet and warehouse operations. InfoLink provides fleet management tools for monitoring and improving efficiency, while QuickPick Remote applies remote control technology to order picking. The company reports more than 100 global design awards, and its stated culture emphasises design excellence, engineering innovation and in-house quality control.